PART ONE: THE STATIONERY AND OFFICE SUPPLY MARKET
Chapter I: The overall stationery and office supply market
- 1. Stationery and office supply consumption: analysis by customer type, product family and region
- 2. Stationery and office supply distribution: retail, direct sale and wholesale
Chapter II: Office supplies
- 1. Stationery and office supply consumption: analysis by customer type, product family and region
- 2. Stationery and office supply distribution: retail, direct sale and wholesale
Chapter III: Home and school stationery
- 1. Stationery and office supply consumption: analysis by customer type, product family and region
- 2. Stationery and office supply distribution: retail, direct sale and wholesale
PART TWO: PLAYER ANALYSIS
Chapter IV: The retail trade
- 1. Main networks’ positioning and trends
- 2. Office suppliers
- 3. Mail order companies and superstores
- 4. Hypermarkets
- 5. Retailers
- 6. Other forms of distribution
Chapter V: The wholesale trade
- 1. The wholesale trade’s positioning
- 2. Specialised wholesale trade: structure, role in supply, size by network and product family
Chapter VI: Manufacturers
- 1. Manufacturers’ activities
- 2. French manufacturers’ positioning
- 3. Sale trends by distribution network and product family
Conclusion